Shudder Network - The Core
The Core was a super interesting series because it was a “How To” of horror media. Presented by all the best figures in horror from franchises such as Poltergeist and Texas Chainsaw Massacre. I was tasked with creating branding and promotional components that felt like authentically horror while also serving as a practical component to be utilized around the set.
Alternate Key Art Posters
The main key art chosen is shown above, but these are a few of the others used to swap out and rejuvenate interest in the show year to year. All of them required their own photoshoots, art direction, and design as well as translating them into digital ads for the show in the form of takeovers and pop up ads.